Courses and Masters

African Sports Law and Business Journal are partnering with professional legal training provider MBL to deliver webinars. Please see below our upcoming titles:

  • Drafting Sport Merchandising & Licensing Agreements


    An understanding of the latest developments in merchandising and licensing agreements and current best practice is critical to lawyers advising on deals in this fast-changing sector. This webcast will look at the practical considerations required when drafting merchandising and licensing agreements in the context of sports.

    Sports brands and rights holders use comprehensive merchandising programmes as a key prong of their commercial strategy. Do you know what the key issues are which may arise? And how should you approach drafting this type of contract?

    Delegates viewing this webcast will be provided with a practical toolkit for drafting merchandising agreements and tackling considerations which arise in negotiating merchandise and licensing deals. There will be a case study involving a football club looking to maximise its merchandising programme, including an exploration of the different channels of exploitation available and the likely sticking points in contractual negotiations with the counter-party.

    What You Will Learn

    This webcast will cover the following:

    • What is a sport merchandising agreement?
    • The scope of rights granted
    • How to structure the financial package for the deal
    • Brand protection and approvals processes
    • The grant of intellectual property rights - what can be granted and what are the limitations, particularly where individual players are involved
    • Ending the relationship - triggers for termination and managing the termination and sell-off period v Matching rights - are they enforceable and how can they be drafted most effectively?
    • Case study: football club merchandising programme

    Speaker: Jon Walters, senior associate in Charles Russell's sports and media law team. Jon advises major brands and sports organisations on a wide range of commercial issues, with a focus on sponsorship and merchandising deals and associated marketing activity. He has recently started a secondment at IMG, responsible for legal matters relating to the Rugby World Cup. Jon is a member of the Law in Sport editorial board and is described as an "up and coming associate" and "good at giving practical and easily digestible advice" by the Legal 500.

    Watch this excellent On Demand webinar for only US $180 for a Small Group License (1 to 10 viewers) or US $300 for an Unlimited License (11+ viewers)

    Email MBL here to book on this webinar

  • The African Sports Law Journal has come to an agreement with St. Johns University School of Law from New York, USA according to which any member of the African Sports Law Journal that wishes to study the St. Johns LL.M. in International Sports Law Practice will get their tuition fees reduced by 15%. Additionally, applicants have the possibility of applying for an academic and/or professional merit-based scholarship.

  • LL.M. in International Sports Law Practice
    NYC, USA - St. Johns University - 2015/2016

    Rome, Italy, March - July 2016

    Ravello, Italy, 24-27 July 2016